How They Use the Dashboard Features:
Automotive
Automobile advertisers leverage geofencing to attract potential buyers near dealerships with offers for test drives or special financing. Audience segmentation ensures that different car models are marketed to the right groups, such as electric vehicles for eco-conscious buyers or SUVs for families. Campaign performance tracking highlights the effectiveness of new model launches or seasonal sales campaigns. Foot traffic visualization identifies areas with high interest in automobiles, helping brands decide where to open new dealerships or allocate resources.
Dealership Geofencing
Attract potential buyers near dealerships with test drive offers or financing options.
Model-Specific Campaigns
Promote SUVs for families or EVs for eco-conscious customers in targeted regions.
Event-Based Marketing
Use foot traffic data to plan automobile shows or promotional events.
Seasonal Campaigns
Offer promotions aligned with seasonal demand, like winter tire campaigns.
Location-Specific Insights
Analyze regions with high interest in vehicles for strategic dealership placement.
Post-Sale Engagement
Retarget customers with after-sales offers like maintenance packages or insurance.